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Advocacy [whole issue]

2003

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This issue of the Coordinators' Notebook has two main sections: an extensive article entitled 'Advocacy, Communications and Social Mobilisation on Behalf of Young Children', and a series of case studies of projects in the Caribbean, Pakistan, East Africa, Brazil, Tanzania and the USA. It addresses issues including: the different dimensions of advocacy for early childhood care and development, expanding the view of what constitutes advocacy on behalf of young children; the role of communication in moving agenda and practice forward; and the purposes and roles of advocacy

Making health communication programs work

NATIONAL CANCER INSTITUTE
2002

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This handbook presents key principles and steps in developing and evaluating health communication program for the public, patients, and health professionals. It expands upon and replaces two earlier publications titled Pretesting in Health Communications and Making PSA's Work. Referring primarily to the context of the United States, the guide discusses specific steps in program development and includes examples of their use. Sources of additional information on each subject are included at the end of the chapters

Communications framework for HIV/AIDS : a new direction

JOINT UNITED NATIONS PROGRAMME ON HIV/AIDS (UNAIDS)
1999

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This framework, the product of a participatory research project on the use of communications for HIV prevention, finds conventional communications that focus on behaviour change limited in their scope and effectiveness. It questions the relationship between knowledge and behaviour, and the stress in ‘behaviour change’ communication on individual change. For sustainable change, the influence of a number of domains of social context need to be addressed, including: political and policy frameworks, gender, socio-economic status, spirituality and religion, and culture. It builds on these domains to create broad regional strategies for communications in Asia, Africa and Latin America and the Caribbean. Its suggestions for future national strategies combine interpersonal communication and mass media in key areas of HIV/AIDS prevention and care. It stipulates that participatory processes are central to designing and operationalising national strategies

Communication case studies for the water supply and sanitation sector

MCINTYRE, Peter
August 1993

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This publication presents eight case studies that demonstrate that effective and sustainable action depends on changes in people; those who make and influence decisions about development priorities and at village level those who change their everyday lives. The cases show that these changes depend on effective communication efforts. They also demonstrate that communication is more than just information, it is a two-way process involving asking and listening

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