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UNESCO guidelines on language and content in HIV- and AIDS-related materials

UNITED NATIONS EDUCATIONAL, SCIENTIFIC AND CULTURAL ORGANIZATION (UNESCO)
January 2006

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This document contains guidelines on the use of language and content in HIV- and AIDS-related documents and contexts. As stigma and discrimination are often attached to the disease, the use of culturally-sensitive and appropriate terminology and ethical considerations in the production of materials are vital. Contains seven tables addressing commonly used terminology; stigmatising terms and expressions; culturally sensitive language; precision and differentiation of certain terms; cultural issues and practices; audio and visual content. Table 5 presents some specific examples. Each problematic term or approach is briefly discussed and provided with an alternative/preferred substitute. These guidelines are an essential tool for anyone working in the field of HIV and AIDS

Developing materials on HIV/AIDS/STIs for low-literate audiences

FAMILY HEALTH INTERNATIONAL (FHI)
PROGRAM FOR APPROPRIATE TECHNOLOGY AND HEALTH (PATH)
December 2002

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This manual provides a comprehensive methodology for developing materials for a low-literate audience in the context of a behaviour change communication program. It demonstrates the process of learning about target populations using qualitative research methodologies, developing effective messages with thir input, and crafting visual messages to support the overall HIV and AIDS program. Involving the target population and stakeholders in the development process is key to ensuring high-quality effective print materials. Finally, the guide outlines the process for rigorous pretesting to ensure that the information and issues are understood by the population groups that programs are trying to reach and influence. It can be adapted and used to develop audio-visual materials or materials for other target groups

Methodological guide for designing and implementing a multimedia communication strategy

COMMUNICATION FOR DEVELOPMENT GROUP
2002

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This manual describes the process of drawing up a multimedia communication strategy. It describes general principles for planning communication for development, and goes into some detail about how to apply these principles. Sections cover situation analysis, drawing up a strategic framework, validating the strategy, and implementation of the communication plan

Tips and techniques

WITNESS
2000

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This manual and video is a useful guide for anyone new to using a motion camera. It covers dealing with light, sound, and movement, and techniques such as panning, tilting, and zooming. More advanced concepts are introduced, such as composition, direction, and safety precautions, including how to use the camera without attracting unwanted attention

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