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Hygiene promotion in Burkina Faso and Zimbabwe : new approaches to behaviour change

SIDIBE, Mynam
CURTIS, Val
August 2004

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After years of debate, most people working in water and sanitation now agree that hygiene promotion is vitally important. But even now, many programmes either ignore it or do it badly. This field note describes two African hygiene promotion programmes that have successfully used new approaches: Saniya in burkina Faso and ZimAHEAD in Zimbabwe. Both programmes concentrated on understanding how people actually hehave and hence hot to change that behaviour. Both programmes demonstrated ideas that can be applied at a larger scale. Changin human hygiene behaviour is a long process that is difficult to measure and both of these programmes still have obstacles to overcome. However, this work indicates that systematic and carefully managed hygiene promotion programmes can achieve improvement in hygiene behaviour and hence reduction in diarrhoeal diseases

Towards better programming : a manual on hygiene promotion

UNITED NATIONS CHILDREN'S FUND (UNICEF)
1999

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This manual is part of UNICEF's guidelines series on water, the environment and sanitation. The manual is based on the experiences of the UNICEF supported Saniya project; a public health communication project in a West African town. The manual presents methodologies to assist development workers in the promotion of behavioural change for safer hygiene practices and to help make hygiene promotion programmes more effective. It is a tool that will contribute towards a reduction in diarrhoeal diseases. The manual desribes a methodology for bottom up programming for hygiene promotion; first finding out what people know about hygiene through formative research in people's knowledge and practices and then combining this state-of-the art expert knowledge and appropriate communication strategies to develop effective and sustainable programming models

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