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Fifty years of development communication : what works

WAISBORD, Silvio
July 2003

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This presentation gives an overview of what works in participatory communication based on the experience of the past 50 years. It looks at an 'alphabet soup' of approaches in development communication, provides some definitions and discusses some common misconceptions about communication in development. There have been some changes in the practice of development communication which are noted. There are then some case studies looking at different interventions, followed by five key ideas on what works in development communication

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